In this video Justine discusses the staging strategies that sell.
- Creating a strong first impression
- Adding punch with colour
- Keeping the original character
- Creating layers of interest
- Staging an inviting master bedroom
Do you have any questions about staging? We would love to hear them in the comments!
When staging a property the number one consideration is who the target buyer will be: bachelor, young professional, family, retired couple. It's always important to design the space to reflect their needs and ideals. How can they best benefit from this space?
We targeted our design towards a stylish professional. A natural host. Sophisticated. To achieve this look we chose sculptural accent pieces and accessories, modern clean lines, and a CB2 bar cart.
Think of all the spaces we could stage if we actually moved this quickly!
We would love to hear your thoughts in the comments!
Spring is a great time to sell your property. The weather is getting nicer, hibernation has ended, and buyers are ready to see what's out there. Last week I had the opportunity to meet with Keller Williams Sales Representative Paul Greenberg to discuss how to prepare your home for this hot market. Take a look at the video:
Here are a few notes from our discussion.
When preparing your home for the spring market you should focus on:
First impressions are everything, including your property's curb appeal. As the snow begins melting, your exterior might look a bit disheveled and dirty. Although the grass isn't yet green, and the flowers haven't blossomed, buyers still consider your outdoor space as an important part of the package. With the onset of spring, many are excited about how they will use patios, lawns and backyards as the weather changes. A simple way to tidy up is to power hose everything: driveways, windows and patios alike. Clean it up and show it's true potential! Adding a simple patio set will be an added bonus.
I always recommend freshly painting any property when selling. A fresh coat of paint gives the impression that the property is well maintained and makes it feel fresh and new. My go-to is Benjamin Moore's Decorator's White . It's a bright white paint with a grey undertone. It makes the space feel bright and is a great blank palette for the potential buyer to imagine their lives.
De-cluttering and de-personalizing are important steps in preparing your home for sale. Spring is a natural time to take these steps. We want buyers to imagine themselves living in your property, not what your life is life. Determine what you can keep, throwout, donate and sell. This is a great first step to prepare for your own move as well.
Nothing says spring like a fresh bouquet of flowers. It's an exciting time of year, so why not embrace this excitement in your listing. Fresh floral makes any space feel like a comfortable home. Floral is always a great idea.
I would love to hear about your experience with the spring market! Please leave any questions or comments below!
We are so lucky to work with such amazing people. We had the full support of these awesome clients and because of that we achieved amazing results.
We began the process with a consultation where we performed a detailed room-by-room walk through. This is when we explain which changes should be made and why.
It is important to us that you understand how home staging can help you. It may seem like a lot of work up front, but the investment you make in home staging averages a return of investment of 340% and is less than the cost of your first price reduction.
This home sold in one week for 115% of the asking price!
What do you think of the changes we've made? We would love to answer any questions you might have in the comments!
A lot of thought and planning goes into each and every staging job.
Strategic Staging is more than just decorating. It means considering every detail: the target market for the area, which features to enhance, what lifestyle to promote, as well as current decorating trends. We aim to show properties at their greatest potential so they sell quickly and for more money.
After we determine these variables, the creative process of styling begins (our favourite part!).
Here's a behind the scenes look at what decorating a property for sale looks like:
Check out the final shots:
Let us know what you think in the comments!
Painting a room, wall or anything black is a bold move. Whether you're looking for drama, elegance or emphasis, this dark shade can transform any space. While tall ceilings and light filled rooms call for dark accents, black can also make a small space chic and cozy.
Here are a few tips on how to make black work in any space:
Accentuate architectural details
Emphasize the design features of your home by highlighting them in black.
Black is a sleek background for contrasting colours and helps brights really pop!
Add warmth & depth
A black accent wall can add warmth and depth to a large impersonal space.
Show off art
Doesn't the art pop on the dark walls! So gorgeous.
Tip: painting outdated wood panels black makes a space appear more modern.
Are you courageous enough to make this move? Share your thoughts below!
As condo prices rise more people find themselves living in smaller spaces. For the organizationally challenged this might be discouraging, however, making it work doesn't have to be difficult.
By combining "condo sized" furniture, smart storage and thoughtful design you can have it all. Whether staging to sell or decorating your a home, the following tips can make a big difference in your success:
Whether using upright furniture or adding floating shelves, don't let your wall space go to waste. You can decorate them with rotating displays or wicker baskets to add storage.
Let the eye travel
Keep your furniture visually light to make the space feel larger. Glass, lucite and acrylic are ideal to let the eye wander. It's like they're not even there!
Embrace open storage
Make your storage a design feature with an industrial metal shelving unit. Use uniform jars, baskets and plates to keep it from looking busy and display your appliances as decor.
Add an entry
Small condos, studios or lofts are often one large room and it can be difficult to create intimate spaces. Make your home more appealing by creating designated areas, or adding rooms. A great example is using a chair, bench, console or bookshelf to add an entry way. Area rugs are also a great way to define and anchor a room setting.
Forgo the coffee table
Get creative in the living room. Use side tables, nesting tables or even wooden logs to create space. Having the option to move things around makes the space feel less restricting.
Mirrors can do wonders
Mirrors can be used to make a space feel larger and add instant light. Hang them on the wall, lean them on the ground, cluster them or use mirrored furniture pieces to enlarge little spaces.
Painting a room in light colours and keeping furniture neutral will also open up your space.
Hopefully these hints will help you make a home of your small space.
Have any of these tricks helped you? Share any advice or feedback in the comments below!